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Naming flowers and plants

4 Approaches to Mergers & Acquisitions Naming

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How nicknames can damage or benefit a brand, Chevy vs. “Fix it again, Tony!”

BrandBRAND IDENTITYbrand namesbrand namingbrandingChevroletChevycommunicationFiatFix it again Tonyidentitynamesnamingnicknames

& Fashion

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The Chinese Naming of Cosmetics Brands: Beauty Lies in Names

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Perfumes and colors

Cars in China – A name is not enough

Do global names mean ideal names?

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VIDEO: An introduction to brand naming

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Generic top-level domains at top-level prices

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When Swedish brands fail in English

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Social media branding and naming

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