Lead-In is a French fintech founded in 2015 by David and Laurent Chemla. Initially specialising in lead generation, the company has gradually evolved into a fully digital broker. To support its drive in becoming the leading provider of online consumer credit for individuals, Lead-In is changing its name and raising €5 million.
Youdge is an energetic name, powerfully evocative of our focus on the needs and expectations of the individual (YOU) and the breadth of possibilities offered by the platform.
