Colas Ile-de-France Normandie is creating a company whose mission is to process and recycle construction site materials in order to add value to them. This brand was born from the merger of 3 existing entities, pioneers in environmental matters: Cosson, Picheta and SMS.
This brand is aimed at building, planning and environment professionals.
Tersen is based on the alliance of the French words “Terre”– Earth and “Saine” – Healthy. It reflects the ambition to participate in the sustainable and responsible development of construction activities. It thus embodies the business’ commitment and the purpose of its intervention.
The logo evokes the idea of constant improvement. The positioning of the symbol, centered on the name, as well as the horizontal opening help to create an impression of balance and accuracy.
