In 2012, Natixis asset management restructured its brand portfolio and decided to create a business unit dedicated to the management of volatility and structured products.
This innovative unit will contribute to the renewal and repositioning of the brand, and convey the idea of dynamism.
Their main customers are international institutional investors, private banks and multi-managers.
The name seeyond is derived from the words see and beyond, and could be translated as “to see further”. This name suggests a singular and different vision of finance that integrates the notions of respect and responsibility. By using the sensory verb see, we put the human back at the heart of the name, valuing vision rather than evaluation and calculation.
