Launched in 2019, Mon Panier Minceur creates customised diets for clients which they then deliver (including breakfast, lunch, snacks and dinner) in the form of healthy ready-meals, approved by dieticians.
To better affirm their positioning around “dietary well-being”, the company wants to renew their verbal identity.
Qilibri clearly evokes their mission of promoting healthy diets. The name succinctly and lightly implies the company’s offer, allowing clients to eat well without the stress of cooking themselves.
