Aware of the various challenges of sustainable development and following the launch in 2013 of its recy’go offer for the collection and recycling of office paper, la poste solutions seeks to go further by offering businesses an ultra-confidential container.
This new container guarantees the visual confidentiality of documents during their collection for recycling.
Nomen was tasked with finding the name and creating the design for this new container.
The notions of extreme confidentiality, reassurance, seriousness, and ease of use need to be highlighted through this name.
The Kadna’Box has the advantage of being both clever and playful, while remaining functional and understandable. This name guarantees security and peace of mind for companies.
The graphic design of the Kadna’Box is simple, as it is primarily a container intended to be destroyed. The main focus of the work was on creating explanatory pictograms for the use of the box, as well as on the use of pedagogical wording
