“Trofic” is the range name of Marque Repère’s sweet frozen foods, made up of ice creams and pastries. Following a strong progression of the TROFIC brand as well as a global reworking of existing brands, SCAMARK wants to create two different brand names: a name for the ice cream range and for the patisserie range. The business has asked Nomen to help in the naming of the patisserie range.
The name Autour du dessert evokes tasting delicious pastries, a shared, enjoyable moment.
