Discover the brand
Mania

Our naming
process

A name for a line of fragrances for men and women by Giorgio Armani.

MANIA is a modern and elegant name. It expresses the strong personality of the fragrance, Armani’s vision of fashion, and the emotion evoked by its scents. This name also suggests obsession, pleasure, seduction, paradox, mystery, and the notion of fulfillment. Its pronunciation and meaning resonate with the creative world of ARMANI.