As part of a social and environmental responsibility initiative, the la poste group is launching a new business solution. This involves a label that highlights the responsible commitment of the group’s clients. The agency is therefore tasked with finding a name for this new labeling solution to be applied to la poste’s offerings, clearly indicating the carbon neutrality of all mail services.
Ecoveo, a name with soft, rounded vowel sounds, develops gentle phonetic tones. This name can be understood as “ecology in original version (V.O.).” The final suffix “eo” means “to go” in Latin. This name aptly illustrates an innovative green initiative.
