In response to the pressing need to reduce construction project’s carbon footprint, a team of specialists has come up with an SaaS software that enables building professionals to find out the carbon footprint of a project in just a few clicks, right from the planning stage.
Nooco, a round, energetic name built on ‘no o=c=o’, in other words on the desire to work with the entire industry to combat carbon dioxide. The pronoun “we” and the final -co symbolise working together.
The logo continues to emphasise the fight against CO2 with a two-colour process and light contrast. The link between the last letters signals the formula O=C=O (CO2). Finally, the elevation of the ‘c’ adds dynamism and highlights brightness and hope.