Faced with an exponential global demand for learning French, the ministry for Europe and foreign affairs (MEAE) is launching a digital school (from kindergarten to high school) through a single online platform. The goal is to bring together all French education offerings for an international audience, as well as to gather a wealth of educational content for teachers and students.
Nomen has been consulted to support the MEAE in creating and choosing the project’s name and logo.
The name france ÉDUCATION clearly symbolizes the excellence of French education, while FRED, a shorter, more familiar version, aligns with the digital focus of the project.
The logo builds on the hot air balloon symbol, representing values such as transition, transmission, and exchange, with an added linguistic element through a balloon-shaped exclamation mark. The color scheme subtly hints at French identity and is optimized for digital platforms.
